Rhine Boxing
Boxing Club Visual Identity
Rhine Boxing is a contemporary boxing club for beginners and everyone who wants to relieve stress. The letter R combined with the boxing glove became a dynamic logo which appears different on all media like a boxer who never stands still in the ring, but is constantly moving.
Among the identity carriers are souvenir pillows with the club's identity, they can be beaten at home to relieve stress. And at the same time these pillows serve as advertising posters that placed in crowded places. For example, on public transport stops and the metro as places of greatest concentration stress for people. This poster pillow can be beaten if you are having a bad day, you missed the train, or simply not in the best mood. And at the same time they are inviting you to join the boxing club to relieve stress.


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